The film poster for the film 'Forgetting Sarah Marshall' appears to be a romantic movie, however, the character holding the heart seems to be quite comedic in the way that he has curly hair and is wearing a ring of flowers. The information in the heart also tells us that it is a 'romantic disaster movie', which will confirm the viewers idea that this is going to be a funny film. The fact that the film poster has a bright colour theme also steers the viewer away from the idea that this film is going to be solely a romance film. The character holding the heart stands out because he contrasts the plain white background. Viewers who know who Russel Brand is can see that he is playing a part in the film, due to the fact that his name, amongst others is in the heart. This will also mean that people will see this a being a funny film due to Russel Brand being in it.
The writing in the heart in which is held by the character also includes names of past films who were brought by the same people.
For example, the viewers who have seen and liked these films will want to view this film bcause it may show some potential.